However I think the links to control and knowledge transfer are not salient in this assignment, because of time and length constraint and especially the fear of deviating from the main topic. Complementary alliances, in this case the alliance allows partner companies to contribute different assets and resources to executing the cooperative project. All Answers ltd, 'The Global Integration And Local Responsiveness Commerce Essay' (m, October 2018) p?vref1 accessed Reference Copied to Clipboard. (2004) Striking a balance between global integration and local responsiveness: the case of Toshiba Corporation in redefining regional headquarters role. So, transaction costs in form of transport, cost of negotiation, cost of control etc.
Carved into the granite wall of Mount Rushmore are the faces of 4 presidents: Washington, Jefferson, Lincoln and Theodore Roosevelt. In the case of international companies, the key issue is knowledge transfer with partners.
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MNCs should flexibly choose the way to cooperate with strategic alliance on a case-by-case basis to achieve their specific target for a specific market. (2001) An overview of strategic alliances. Each MNC, based on its own strategy, needs to consider all pros and cons of possible types of strategic alliance before making alliance decision, in order to achieve global integration and/or local responsiveness hence their business plan and strategy. Most of the time people do not even realize or think about where what they are consuming came from. From undergraduate program in my home country I have studied about globalization, key drivers and how globalization affects international trade.